PPC (Pay-Per-Click) Advertising

Our Webgeek Experts Manage your PPC (Pay-Per-Click)

PPC (Pay-Per-Click) is the way for you to generate a fair income and PPC (Pay-Per-Click) is a Google’s “AdWords” and Yahoo “Sponsored Search” systems.

PPC Pay-Per-Click is a great option for clients looking to increase their website traffic and sales quickly. But advertising using pay-per-click requires pay-per-click expertise. Many agencies around the world claim that they know how to do PPC,” they know often stops at setting a PPC account to “autopilot.” Webgeek takes a hands-on approach for your PPC account. We work on your PPC account on a daily basis.

What is PPC (Pay-Per-Click)?

PPC (Pay-Per-Click) lets website owners opt to purchase website traffic and the opportunity to bid for keyword searches. The client gets the needed top position on the front page exposure without any following any organic rules of SEO.

PPC (Pay-Per-Click) advertisers pay a fee each time one of their ads is clicked. Essentially, it's a way of buying visits to your site, rather than attempting to “earn” those visits organically using SEO. Search engine advertising is one of the most popular forms of PPC.

More on PPC (Pay-Per-Click)

PPC (Pay-Per-Click) Costs

Costs occurred are on a per-click basis, as the name implies. One-click may cost the advertiser $0.10 or $25.00, it depends upon how much the competition is willing to spend. Search engines offer customizable restraints into the system so that user set daily spending limits for each ad group and campaign, to fit any budget. There are also other factors involved with how the Search Engines’s determine the cost of a click-through.

PPC (Pay-Per-Click) Pricing

Pricing is also determined by the relevance of the target keywords and the content of the page ad points to. Specially, Google follows this rule, whose revenue depends on its ability to provide the best results for searches. To maintain its dominance in the search engine market by providing the best results, Google has established a very effective system to remove the irrelevant in the PPC market. Creating ad campaigns for keywords that are not directly reflected in the content of your website will exponentially increase your PPC (Pay-Per-Click) costs.

PPC (Pay-Per-Click) Management

PPC Management is something we do and do very well. Any product types you’re selling health services products, insurance policies, school enrollments or any other services/products you want us to work on. We can ensure that you every your large or small PPC outlay will be achieving maximum benefit.

PPC Optimization

While everyone in the industry claims that they know how to do PPC but all they know is setting up a PPC account and leave it to autopilot. We know this because a lot of our business comes from poorly performing PPC Accounts.

We’ve been asked to take super-massive PPC accounts. If you or your current vendor are overwhelmed, we are here to assist.

• Only target keywords your website content can support
• While being in the first position can be important, it is often not cost-effective
• Negative keywords are extremely important for weeding out irrelevant traffic
• Long-tail/un-natural keywords can be extremely effective at driving quality traffic & minimizing click-through costs

Running a PPC campaign can be the best approach for determining keyword effectiveness and ranking strategies for SEO. Knowing that “AbbotsFord Real Estate” is not the same as “AbbotsFord Townhomes for Sale”, figuring out which is more relevant to your target audience, in addition, to know which will be easier to target, can be of critical importance. PPC lets you find out within a few days about the difference, before going to invest in a long and expensive SEO process. We recommend one should test the market with PPC before engaging in SEO. Within a few days, one can have a top positioned marketing campaign underway.